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 HTML Guide by Dr. Clue
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INTRODUCTION

There are a number of programs that search the World Wide Web for documents and compile them into indexes. Some of these merely extract filenames or titles from headers. Others use a more sophisticated method that depends on you, the HTML author to include indexing information in the HTML file in a specific format. This indexing information is called meta information and can also be used to create your own local searchable indexes of your Web pages.

The placement of these tags is important. They should go in between the <head> and </head> tags in your html page.

Most search engines will in the absence of META tags, use the textual contents to index your document. This can be a hit and miss proposition. Some search engines won't use the tags at all. These search engines rely on plucking words from the text of your page.

(Especially text in <title></title> tags )

You can also create your <META> tags on-line, by using my friendly



<meta
http-equiv The HTTP-EQUIV attribute is the name of a http header property. The HTML spec does not really define any fixed list of properties that must be supported , and it is up to the viewing agent to pick and choose what information to respond to.  The difference between HTTP-EQUIV and the NAME attribute is that HTTP-EQUIV entries are represenative of http headers, whereas the NAME arribute is more reflective of a property associated with the page.
content The CONTENT attribute specifies a string value to associate as the content/value of the property mentioned in (NAME or HTTP-EQUIV) attribute.
The remainder of the attributes are used far less often , and in most cases you won't need them.
scheam The SCHEAM attribute specifies a scheme or mechanism for interpreting or processing the value referenced by the CONTENT attribute.
 />


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